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LATINA
Style 50 2006
Once again, we rank the top
50 companies for Latinas to work for in the United
States, in the seventh annual LATINA Style
50. |
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The 50
Best Companies For Latinas to Work For in the U.S.
By Gabrielle Lake and Marta Ortúzar
Change is afoot in the LATINA Style 50! Not
since 1998, when we started to track how corporate
America was responding to the growing number of
Latinas in the workplace, have we seen such a
drastic improvement in how companies are supporting
their Latina employees.
Latinas continue to enter the professional field in
growing numbers, and the competition for their
talents is hotter than ever. A number of Latinas
have joined corporate boards, including Aida Alvarez,
who was elected to the board of directors of Wal-Mart.
The rise to the top continues to be slower than we
would like, but steady progress is being made – and
the influence of Latinas at higher levels is being
felt more and more.
Truth be told, companies are not making these
changes for the sake of appearances. Rather,
corporate America is finally realizing that
diversity equals dividends. A diverse workforce
translates into a significant competitive advantage
in creativity, innovation, responsiveness to
changing markets, and globalization. Companies with
a diverse workforce are much better prepared to face
these opportunities.
Our Company of the Year, McDonald’s Corporation, is
a perfect example. From top to bottom, this icon of
America’s corporate might has embraced diversity
full force, providing Latinas, women, and minorities
with great opportunities for advancement and career
development. They have created an environment where
talented Latinas at all levels – from franchisees to
executives – can flourish. We congratulate
McDonald’s and all the other members of this year’s
list.
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Gloria
Santona
Executive Vice President and
General Counsel |
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McDonald’s Corporation
Company of the Year
The McDonald’s
Corporation prides itself on a
workforce as diverse as the billions
of customers it serves worldwide
every day. While McDonald’s leads
the way in developing new and
innovative services to better serve
its customers, it demonstrates that
same commitment to recruiting and
retaining diverse employees.
McDonald’s is an aggressive
recruiter in the Latino community
and has developed a campaign
designed specifically to recruit
Latinas. Once hired, McDonald’s
supports each of its Latina
employees through a myriad of
programs. In a company-wide
initiative to better meet the needs
of its Latina employees, McDonald’s
surveyed 125 of its highest-ranking
Latinas to determine their issues of
importance, and reconvened for a
follow-up symposium with company
leadership. McDonald’s is a true
champion of the work-life balance,
offering Latinas a highly
competitive benefits package, as
well as encouraging their
participation in the innumerable
philanthropic efforts they undertake.
Serving as corporate general counsel
since 2001, Gloria Santona joined
McDonald’s as an attorney 29 years
ago. Her responsibilities include
overseeing 133 lawyers worldwide, as
well as enacting and monitoring all
aspects of legal compliance and
policy for the corporation. She also
provides advice on matters of
corporate governance to the Board of
Directors.
LATINA Style proudly
congratulates McDonald’s Corporation
for its ongoing commitment to the
recruitment, retention, and
advancement of Latinas.
www.mcdonalds.com |
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Carmen Nava
President, Consumer Markets |
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AT & T
As a leading
telecommunications corporation, AT&T
understands the importance of
retaining a diverse workforce to
secure their position on the
forefront of the ever-changing
telecommunications market. AT&T
actively pursues talented Latinas
through its involvement in
nationwide collegiate and job fair
recruitment, as well as through
Hispanic media outlets. The company
also ensures the success of its
Latina employees by developing their
talent through AT&T’s Leadership
Development Program, a fast track
program for employees with
exceptional leadership potential. AT&T
also supports its Latina employees
through corporate mentoring programs,
leadership programs, and HISPA (Hispanic
Association of AT&T Employees), its
Hispanic employee association.
Understanding the demands on Latinas
both in and out of the office is a
priority for AT&T, and they offer
benefits including reimbursements
for childcare costs, scholarship
opportunities for employee’s
children, and competitive health
care coverage.
AT&T West president of consumer
markets, Carmen Nava, is one Latina
who has leads by example for other
Latinas. Over 5,000 employees report
to Nava, who is responsible for the
consumer markets in California and
Nevada, serving over 8 million
customers with telephone, internet,
and video communication services.
www.att.com
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Leticia Aguilar
President, Bank of America
Greater Los Angeles |
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Bank of
America
With almost 20,000 Latina employees
nationwide, Bank of America remains
a highly respected employer and
supporter of talented Latinas. With
numerous active chapters of HOLA,
Bank of America’s Hispanic/Latino
Association for Leadership and
Advancement, the affinity group
serves as a powerful vehicle for
Latina employees to express their
needs to the Bank’s senior officials,
while simultaneously promoting
interfacing between all Hispanic
employees. Bank of America also
offers a number of leadership and
career training services, including
Next Generation Leader Forum, the
Accelerated Development Program, and
Leadership Excellence. To attract
Latina talent, Bank of America
aggressively recruits at career
fairs and partners with national
Hispanic organizations, including
The Association of Latino
Professionals in Finance and
Accounting (ALPFA), the National
Society of Hispanic MBAs (NSHMBA),
and the National Women MBA
Association.
As Bank of America’s president of
the Greater Los Angeles Market and
national director, West Regional
Program Executive, Corporate
Philanthropy, Leticia Aguilar
manages programs to increase the
bank’s market share, oversees all
aspects of customer and business-related
services, and serves as a civic
leader for guiding charitable giving.
She is true example of Bank of
America’s commitment to advancing
Latinas, as she began her career as
a customer service representative
over 30 years ago.
www.bankofamerica.com |
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Marisa Lago
Global
Head of Compliance,
Corporate & Investment
Banking |
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Citigroup
Citigroup not
only excels at providing diversified
financial-services to its customers,
but also in providing a workplace
that fosters the growth of its
11,000 Latina employees. At
Citigroup, recruiting diverse
candidates remains a high priority,
and they express their commitment to
reaching Latinas through their
support of and participation in
multiple national programs such as
Management Leadership for Tomorrow
and INROADS, providing opportunities
for Latina and diverse candidates.
Citigroup works to continuously
develop new programs aimed at
promoting diverse candidates and
women throughout all levels of the
organization, as exemplified by The
Citigroup Women’s Initiative,
launched in 2005. The Initiative is
corporate-wide and its goal is to
attract and develop top talent and
encourage the promotion of women. In
addition to many advancement
opportunities, Citigroup works to
retain their employees by offering a
competitive benefits package
including child care subsidies,
flexible work schedules, and
competitive health care.
Citigroup’s commitment to seeking
out accomplished Latinas is
demonstrated by the addition of
Marisa Lago, global head of
compliance, to the company in 2001.
She was sought out to help create
Citigroup’s Global Workforce
Development. Prior to joining
Citigroup, Lago served as the
Director of International Affairs at
the U.S. Securities and Exchange
Commission.
www.citigroup.com |
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Mercy Jimenez
Senior
Vice President, Single
Family Mortgage Business |
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Fannie Mae
Fannie Mae’s
commitment to the American homebuyer
sets it apart, as does its
commitment to recruiting, retaining,
and advancing promising Latina
employees. Fannie Mae offers a
number of support systems for Latina
employees, including the Hispanic
Employee Network Group, the Women’s
Employee Network Group, the Peer
Mentoring Program, and Executive
Coaching. Its efforts to recruit
Latinas are matched by few, as a
branch of its talent-recruiting
center is dedicated exclusively to
recruiting Hispanics. Additionally,
the company posts job openings on
more than 40 Hispanic and Women’s
job boards, and has a presence at
career fairs of many national
Hispanic organizations. Not only
does Fannie Mae want to attract
talented Latinas, it wants to keep
them as well. The company offers a
highly competitive benefits package
with a focus on services for the
working mother, including childcare
subsidies, reimbursements for
business travel, and flexible work
opportunities.
For 10 years, Mercy Jiménez, senior
vice president of Single Family
Mortgage Business has served as a
shining example of dedication as she
has moved through the ranks to
oversee nearly 2,000 of Fannie Mae’s
lenders. Prior to her current role,
Jiménez served as vice president for
senior products and vice president
for corporate development.
www.fanniemae.com
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Natalia Franco
Vice
President, Marketing,
Strategic Growth Channels |
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General Mills
General Mills
offers customers an array of
products to promote healthy growth,
and it offers a myriad of equally
varied programs to help cultivate
its Latina employees. General Mills’
recipe for success starts with an
aggressive recruitment campaign
through their participation in
career fairs with organizations such
as the National Society for Hispanic
MBAs (NSHMBA) and the Hispanic
Association of Career Enhancement
(HACE), and targeted advertising in
both Hispanic- and female-focused
publications and websites. Once
incorporated into the recipe,
General Mills ensures the retention
and advancement of Latinas through
an impressive benefits package and
numerous opportunities for
professional and personal growth.
General Mills’ benefits have a
strong focus on the working mother,
offering childcare subsidies,
flexible work schedules, and
continuous education reimbursements.
Natalia Franco, vice president of
marketing for Strategic Growth
Channels, is one Latina who has
taken advantage of the many
opportunities for success General
Mills offers its Latina employees.
Franco has been with General Mills
and its subsidiaries for over a
decade, and is a true example of a
talented Latina moving through the
ranks, creating her own recipe for
success.
www.generalmills.com |
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Patt Cronin
Vice
President, Transformation,
Global Technology Services |
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IBM
In the ever-evolving
business of technology, there remain
a few constants. One of these – the
notion that diverse minds bring
about great change and advancement –
is a value that IBM fully embraces.
To ensure that its Latina employees
develop professionally and become
strong contributors to great change,
IBM provides an infrastructure of
support through affinity groups,
mentoring programs, and leadership
development opportunities. IBM
offers four distinct Hispanic
affinity groups: the Hispanic
Diversity Group with over 15 active
chapters, the Multicultural Women’s
Network, La Red MBA (Hispanic MBA
Group), and La Red Familiar (Hispanic
women of IBM). These groups aim to
provide opportunities for Latinas to
network, mentor, coach, share
information, and recruit other
talented Latinas to join the ranks
at IBM. There are also over 10
distinct mentoring, leadership, and
professional development programs at
IBM, all with a focus on diverse
women. Additionally, IBM offers
flexible work options, and
contributes generously to
scholarships for employee’s children.
Patt Cronin, vice president of
transformation for global technology
services, knows first hand the
potential for success through the
many programs IBM offers its Latina
employees. As an IBM Hispanic
executive taskforce member, she
leads the way in coaching Hispanic
employees to be positioned for
executive positions, as well as
serving as an executive sponsor of
La Red Familiar. Cronin joined IBM
over 20 years ago, and continues to
serve as a strong reminder of the
potential for success fostered by
IBM’s commitment to diversity.
www.ibm.com
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Rafaela Herrera
Corporate Vice President,
Compliance |
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New York Life
Insurance Company
New York Life
Insurance Company not only
understands the importance of
helping its customers protect their
assets and financial well-being, but
also knows that to provide excellent
services to their diverse customers,
they must reflect that diversity
within their workforce. For that
reason, throughout the past year,
New York Life has created a number
of programs and taskforces to ensure
diversity throughout their ranks.
The company recently announced the
naming of a chief diversity officer
and an executive diversity council,
both charged with developing and
implementing diversity and inclusion
programs to further support the
recruitment and retention efforts
that were already in place.
Additionally, New York Life created
the Women’s Markets Division to
expand the opportunities for women
within the company. These programs
support the already existent
Hispanic Marketing Unit and strong
presence at Hispanic career fairs,
aimed at recruiting talented
Latinas. Once hired, New York Life
offers its Latinas flexible work
schedules and competitive benefits,
including on-site childcare at some
of its locations.
For over five years, Rafaela Herrera
has served New York Life Insurance
Company as its corporate vice
president of compliance. In this
capacity, she is responsible for
ensuring that all marketing and
advertising that New York Life
produces is in compliance with
strict industry and company
standards. Herrera’s extensive
experience in corporate compliance
reinforces her expertise in the
field, and she serves as a powerful
role model for all Latinas.
www.newyorklife.com |
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Marie Quintana
Vice
President, Ethnic Sales
Development |
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PepsiCo, Inc.
PepsiCo, Inc.,
a leading food and beverage company,
knows that to stay poised on the
forefront of their competitive
market, they must constantly draw in
consumers with fresh and new
products. PepsiCo also recognizes
the creativity and talent Latinas
bring to the company and views them
as a valuable asset in helping
achieve its goal of maintaining its
position as an industry leader. To
ensure that talented Latinas join
PepsiCo, the company engages in
aggressive recruiting through its
presence at national Hispanic
conferences, and through
partnerships with organizations such
as the National Society of Hispanic
MBAs (NSHMBA), the Hispanic
Association of Colleges and
Universities (HACU), and the
National Council of La Raza (NCLR).
Once employed, PepsiCo aims to
promote the professional and
personal growth of its Latinas
through a variety of programs and
support systems. One such program,
entitled Power Pairs, is a
leadership training program designed
to help diverse women build more
authentic relationships with their
supervisors. Adelante, PepsiCo’s
Hispanic affinity group, and the
Women of Color Multicultural
Alliance are also integral in
helping to create a support system
and promote personal growth among
PepsiCo’s Latina employees.
Marie Quintana, vice president,
Ethnic Sales Development, is one of
PepsiCo’s talented Latinas dedicated
to the company’s success. In this
capacity, Quintana is responsible
for promoting the ethnic sales
agenda. Quintana has also held other
positions within the company
including Vice President of the
following divisions: IT Capability,
IT Strategy, and Techonology.
www.pepsico.com |
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Grace Torres
Vice
President, Mutual Fund
Investments |
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Prudential
Financial
Prudential
Financial is a diversified financial
services company that truly values
its Latina employees. To ensure that
Latinas join the company, Prudential
partners with national Hispanic
organizations such as the
Association of Professional Hispanic
Accountants, Association of Latino
Professionals in Finance and
Accounting (ALPFA), and the National
Council of La Raza (NCLR).
Prudential also has an established
relationships with programs such as
INROADS, to ensure Latinas learn
about the possibilities for growth
at Prudential. Prudential’s Hispanic
Heritage Network is a key component
of the support system offered by the
company to its Latina employees.
Recently celebrating its 10th
anniversary, the Hispanic Heritage
Network is well respected within the
company and the communities it
serves. Prudential has also
championed the work-life balance,
and understands the many roles
Latinas play in their homes and
communities. They offer a
competitive benefits package,
including childcare subsidies,
alternative work policies, and
excellent health benefits.
For over a decade, Prudential’s vice
president of Mutual Fund Investments,
Grace Torres, has been a leading
example to all Latinas within the
company. She is responsible for the
management of all mutual funds
administered by Prudential. She
began her career in the financial
services industry over 20 years ago,
and continues to be a role model for
all Latinas.
www.prudential.com
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Veronica Gutierrez
Director of Regulatory
Compliance |
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Southern
California Edison
Southern California Edison’s
commitment to its Latina employees
is matched by few, particularly in
the male-dominated industry of
utilities. With Latinas constituting
nearly one third of their entire
female workforce, Southern
California Edison truly values the
contributions talented Latinas bring
to the company. Southern California
Edison actively recruits Hispanic
women through Hispanic print media,
diversity websites, and consumer
advertisements. To ensure Latinas
are reaching their potential within
the company, Southern California
Edison offers a variety of mentoring
and leadership training programs
such as the Cross Training
Leadership Program, and the
Frontline Leadership Program.
Southern California Edison also
offers a unique fast track program
called the Executive Leadership
Potential program, aimed at building
and maintaining a diverse pool of
leaders. The program also offers
valuable feedback, executive
coaching, and group learning
sessions.
Veronica Gutierrez is proof of
Southern California Edison’s
commitment to its Latina talent. She
began her tenure with the company
nearly a decade ago as a public
affairs manager, and was appointed
to her current position, director of
Regulatory Compliance, over two
years ago. She serves as an
excellent reminder of the potential
for success for all Latinas
throughout Southern California
Edison.
www.sce.com
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Cristina Lambert
Chief
Executive Officer, Puerto
Rico Telephone Company |
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Verizon
Communications
As a leading telecommunications
provider, Verizon Communications
values the diversity throughout its
workforce. In order to better
fulfill the needs of its diverse
consumer base, Verizon works to
reflect that diversity throughout
its ranks. Verizon is an active
recruiter in the Hispanic community
and partners with organizations such
as the League of United Latin
American Citizens (LULAC), INROADS,
and the Hispanic Association of
Colleges and Universities (HACU).
Once employed, Verizon offers its
Latinas a number of opportunities
for professional and personal growth,
while understanding the importance
of the work-life balance. The
Hispanic Professional Development
Workshop and the Women’s
Professional Development Workshop
both offer Latinas leadership
training and career development
opportunities. Latina employees also
enjoy many benefits including
flexible work options, generous
continuous education reimbursements,
highly competitive health benefits,
and childcare subsidies.
With over three decades of
experience in telecommunications,
Puerto Rico Telephone’s CEO Cristina
Lambert is responsible for all
aspects of service of this
subsidiary of Verizon. Lambert is a
shining example of the commitment
Verizon makes to all of its nearly
5,000 Latina employees.
www.verizon.com |
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Teresa Ridge
Senior
Vice President and Regional
Manager, Greater San Diego |
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Wells Fargo &
Company
Wells Fargo &
Company aims to create a supportive
environment for all its nearly
14,000 Latina employees. For Wells
Fargo, its commitment to creating
and maintaining a diverse workforce
is paramount. Wells Fargo
aggressively recruits promising
Latinas through its partnerships
with leading job search websites, as
well as its support of programs such
as the Executive Leadership program
of the National Hispana Leadership
Institute (NHLI). With over 20
active chapters of AMIGOS, Wells
Fargo’s Hispanic affinity group,
Latinas can count on an expansive
support network which promotes both
professional and personal
development. Additionally, the
company’s Women Leading Change for
Ethnically Diverse Women, is an
excellent task force program helping
to cultivate Latina employees, and
the Wells Fargo Diverse Leaders
Seminars help participants draw on
the strengths of their own cultures
in improving overall business
strategies.
As senior vice president and
regional manager for the Greater San
Diego area for Wells Fargo Private
Client Services, Teresa Ridge is one
Latina whose leadership has helped
her rise to the top. With over 23
years in the financial services
industry and over 16 years with
Wells Fargo, Ridge knows firsthand
the value Wells Fargo places on the
recruitment, retention, and
advancement of all its Latina
employees.
www.wellsfargo.com |
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